{"id":2121,"date":"2016-07-15T13:03:52","date_gmt":"2016-07-15T13:03:52","guid":{"rendered":"https:\/\/www.cineeye.co.uk\/?p=2121"},"modified":"2017-11-14T22:13:22","modified_gmt":"2017-11-14T22:13:22","slug":"green-screen-post-process-ific-bank-tv-ad-production","status":"publish","type":"post","link":"https:\/\/www.cineeye.co.uk\/?p=2121","title":{"rendered":"Green Screen Post Process for  IFIC Bank TV Ad Production"},"content":{"rendered":"<p>[et_pb_section admin_label=&#8221;section&#8221;][et_pb_row admin_label=&#8221;row&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Text&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<h3>Green Screen Production<\/h3>\n<p class=\"p1\"><span class=\"s1\">As we wrote before our latest TV ad production used a green screen production process (also called chroma key). During the shoot the main challenge was to make sure the actress feels confident and delivers great performance even though she had to \u201cact blind\u201d so to speak. <\/span><\/p>\n<h3>Great Lighting, Great Focus<\/h3>\n<p class=\"p1\"><span class=\"s1\">But there were many other rather technical aspects that had to be under control. Green screen TV ad production cannot be done without a great attention to detail during the shoot. Special focus has to be on setting up a perfect lighting and making sure the focus is consistently sharp. If any of these aspects are missed, your green screen post production can become a nightmare.<\/span><\/p>\n<h3>Post Production<\/h3>\n<p class=\"p1\"><span class=\"s1\">This time the post production is going fairly smoothly in large part due to the careful lighting and filming. Furthermore our 4.6k camera delivered footage containing a lot more information and detail than other lower level cameras we could have used. As a result we got much better and quicker results during keying (the process when the green portions of the video are replaced by the alternate background video). <\/span><\/p>\n<h3>Digital Set<\/h3>\n<p class=\"p1\"><span class=\"s1\">Our animator created a delightful digital set in red and green colours as the branding of our customer <a href=\"http:\/\/www.ificbank.com.bd\/board_money_transfer.php\" rel=\"nofollow\">IFIC bank<\/a><span class=\"Apple-converted-space\">\u00a0<\/span>is mainly red and green. This choice of colours is somewhat problematic especially for a green screen production, but as this was our client\u2019s requirement we went ahead and we hope our customer will be happy with the result. \u00a0<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image admin_label=&#8221;Image&#8221; src=&#8221;https:\/\/www.cineeye.co.uk\/wp-content\/uploads\/2016\/07\/green-screen-tv-ad-production-cineeye-blog-post-image.jpg&#8221; alt=&#8221;green screen tv ad production blog post image cineeye &#8221; show_in_lightbox=&#8221;off&#8221; url_new_window=&#8221;off&#8221; use_overlay=&#8221;off&#8221; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; align=&#8221;center&#8221; force_fullwidth=&#8221;off&#8221; always_center_on_mobile=&#8221;on&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221;]<\/p>\n<p>[\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Green Screen Production As we wrote before our latest TV ad production used a green screen production process (also called chroma key). During the shoot the main challenge was to make sure the actress feels confident and delivers great performance even though she had to \u201cact blind\u201d so to speak. Great Lighting, Great Focus But [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[33,128],"tags":[130,129],"class_list":["post-2121","post","type-post","status-publish","format-standard","hentry","category-post-production","category-tv-adverts","tag-chroma-key","tag-green-screen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Green Screen Post Process for IFIC Bank TV Ad Production - Blog<\/title>\n<meta name=\"description\" content=\"Blog post about green screen post production describing how we worked on a TV ad production for IFIC bank using chroma key process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cineeye.co.uk\/?p=2121\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Green Screen Post Process for IFIC Bank TV Ad Production - 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